Burlington, MA – (April 21, 2010) – Viridity Software, the leader in data center energy resource management (ERM) solutions, today announced that it has been named to Network World’s “10 Hot Tools for the Next-Generation Data Center” listing. The article, which notes “enterprise data centers are notoriously complex, costly and energy inefficient,” details 10 companies that could make life easier for data center managers and are worth a look.
As to why Viridity EnergyCenter™ software was a hot tool for next-generation data centers, the article’s author, Beth Schultz, wrote, “Most power monitoring tools focus on the physical infrastructure. This is limiting, Viridity says, in that it provides data center managers no insight as to why power is being consumed. Viridity's software examines how applications consume energy – and then recommends how to eliminate inefficiencies. If the Viridity software delivers as promised, it should prove a boon for data center managers looking to increase energy efficiencies.” Read More >>
Network World - 10 Start-Ups to Watch

Excerpt From The Article
"Our final company to watch, Viridity Software, is targeting power use in the data center with software that analyzes the energy consumption of IT equipment and applications. A shortage of power and cooling capacity has forced numerous companies to build new data centers, but Viridity says a new approach to energy monitoring can extend the life of existing facilities.
Viridity further argues that today's power monitoring products focus only on the physical infrastructure, giving insight into how power is delivered to the data center but not insight into why it is being consumed. Viridity's technology looks at how applications consume energy, offers recommendations to eliminate inefficiencies, and uses simulations to show the potential impact of new technology deployments,
"They take an application-based view," says David Hill, an analyst with the Mesabi Group. "It's much more sophisticated and much more elegant [than current power monitoring products]. It's the way it should be done."